M was telling me about an ad from the 70s telling people to save petrol. I had absolutely no recollection of it, but sure enough, Mr Youtube had it…
What a cracker! I couldn’t figure out why they made the cartoon people nude, but a comment suggested it was to grab people’s attention.
Perhaps I just never took any notice because such concepts were irrelevant in my family.
I assume it was devised in the wake of the 70s oil shocks.
Despite the jingle, I only count six ways of saving petrol noted in the ad (and it mentions carpooling twice). Maybe there were others quoted in print or other complementary advertising.