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Consumerism

Big enough, small enough

St George Bank is using the slogan “Big enough. Small enough.”

Which is why this made me laugh:

St George: Big enough, small enough. (But in this case, not small enough)

Clearly, that’s not small enough.

(They’ve taken it down in the last day or two.)

Happy new year, everybody.

By Daniel Bowen

Transport blogger / campaigner and spokesperson for the Public Transport Users Association / professional geek.
Bunurong land, Melbourne, Australia.
Opinions on this blog are all mine.

6 replies on “Big enough, small enough”

Haha, Cheers!

I was thinking along those lines, but then my brain said “but their slogan also has the words ‘big enough'”

But now that you clarified it makes sense, and I can see why you laughed, notice how it’s “bent” and forced to take over some of the wall on the right- it’s too big for the window!

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